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Ohio. Find It Here. Marketing with Co-Op Assets

This summer, Ohio. Find It Here. has used more co-op advertising program partner assets in core marketing than ever.

Ohio. Find It Here. Marketing with Co-Op Assets

In 2019 we began using co-op advertising program partner assets in our Ohio. Find It Here. core marketing and this summer we have used more assets than ever. We are currently showcasing co-op assets in Ohio. Find It Here. social media, such as this post on Visit Cantonthis post on Youngstown, and in the headings for many of our BuckeyeLine newsletters including this one from Sauder Village. We have also used the assets on Ohio.org, in blogs, and in the Ohio Travel Guide, for instance. On our social media for Labor Day weekend we will be featuring a fun co-op video created with the Miami County Visitors & Convention Bureau which features areas along the Great Miami Riverway. 

We are pleased to incorporate partner assets, including storytelling, photography, and video into our Ohio. Find It Here. marketing and we are committed to continuing to do so. We are working on updates to the 2022 co-op program to make the process even better, adding more ways to use co-op partner content, and continuing to produce great content. We look forward to continuing our partnership with you this fall and into 2022.

Best regards,

Matthew MacLaren