With the holidays right around the corner, TourismOhio has launched a new promotion called Holidays In Ohio to help Ohio hosts and travelers find unique opportunities to connect and enjoy time with family and friends. The call-to-action is Ohio.org/Holidays.
As you know, one of the top reasons people visit and travel Ohio is to visit friends and relatives. From October to December last year, Ohio received approximately 20 million trips from people visiting friends and family. So, we thought, why not make it really easy for everyone to find interesting experiences to enjoy together from November through New Year’s Eve? That’s how Holidays In Ohio was born.
The web page, Ohio.org/Holidays, provides ideas for foodies to savor, culture buffs to be inspired, families to laugh, nature lovers to be rejuvenated by quiet beauty, shoppers to find one-of-a-kind gifts and New Year’s Eve revelers to start out the year with new hope and memories. There is nothing like reuniting with family and catching up with dear friends during the holidays – those emotions are exactly what the Ohio. Find It Here. brand is all about.
We were obviously limited in the number of experiences we could add to the web page, but please join us on social media using #HolidaysinOhio to add events and unique experiences from your area to the conversation.
In addition to a push through public relations (including social influencers), you can find the Ohio.org/Holidays page in paid advertising in the November/December issue of Midwest Living and the December issue of Ohio Magazine. Be on the lookout for some paid social media as well.
Whether you’re seeking twinkling lights, delectable holiday treats, cool shopping, or the excitement and renewal that New Year’s Eve brings, you will Find It Here at Ohio.org/Holidays. Please follow @DiscoverOhio on Twitter or like Discover Ohio on Facebook for instant inspiration, and be sure to share using #HolidaysinOhio.